Malaysia’s first national carmaker Proton has formally launched a new ... “The unveiling of the e.MAS brand and logo today marks a significant step forward in Proton’s journey towards ...

Malaysia’s Proton has just unveiled its first-ever EV ... Proton’s big EV debut is essentially the automotive equivalent of putting a new logo on a Word doc template and calling it “custom ...

The Proton e.MAS 7's introduction in Malaysia follows that of BYD, Tesla and Stellantis in partnership with Leapmotor. The e.MAS 7 basic and premium models will be priced at RM109,800 (US$24,674 ...

“We are thrilled to introduce the 2025 Proton X70 to East Malaysia, an important region ... songket-pattern elements surrounding the Proton logo framed by new trapezoidal headlamps made up ...

KUALA LUMPUR - Proton’s first electric vehicle is expected to go on sale in December, as Malaysia’s national carmaker takes the fight for market share to Tesla and Chinese brands including BYD.

Proton Holdings Bhd., the Malaysian carmaker backed by China’s Geely Automobile Holdings Ltd., has unveiled the Southeast Asian country’s first homemade electric vehicle brand. Proton ...

Proton has appointed Havas Malaysia to lead the integrated mandate for Proton e.MAS, the latest sub-brand under the national carmaker's expanding electric vehicle (EV) portfolio. The management of ...

Malaysia has joined the EV race. Proton, Malaysia’s oldest domestic car company, debuted the Southeast Asian country’s first homemade electric vehicle this week in a launch ceremony featuring ...

KUALA LUMPUR, Dec 16 (Reuters) - Malaysian autos firm Proton launched its first electric ... and 123,800 ringgit, respectively. Malaysia wants EVs and hybrids to account for a fifth of new car ...

Proton is 49.9 per cent owned by Geely while its Malaysian partner DRB-Hicom owns the remainder. Wednesday’s announcement is the latest step in Geely’s effort to gain share in Malaysia’s ...

The Proton e.MAS 7’s introduction in Malaysia follows that of BYD, Tesla and Stellantis in partnership with Leapmotor. The e.MAS 7 basic and premium models will be priced at RM109,800 (S$33,249.92) ...