alongside wider marketing communications activity, helped to generate the highest record of event attendance in more than 20 years. Joanne Painter, Group Managing Director at ICON, said the team ...

What if you could transform your marketing campaigns without expanding your team or working around the clock? Imagine a world where AI tools handle the grunt work—analyzing data, generating ...

Rachel Levy, Director of Marketing and Digital at Royal Mail says: “SocialChain really stood out to us due to their proven expertise in delivering strategic and impactful, social-first behaviour ...

Patriots release six players, including recent fourth-round pick U.S. Attorney launches task force to tackle illegal debanking in Virginia Predator and Humans Team Up in 'Predator: Badlands' First ...

The 360-marketing campaign, created by Adam&EveDDB will span out-of-home, TV, social media, and PR channels in 75 global markets, including the UK, USA, and Germany. Mars chief branding officer, ...

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ICON Technologies Inc., which builds homes using 3D printing, is laying off 114 people, according to a WARN letter filed with the Texas Workforce Commission. A spokesperson for the company ...

It was the year of the great love story between AI and marketing. Or perhaps more accurately, the year of the hesitant courtship? The central theme in marketing this year was how to implement ...

But just because it’s still essential doesn’t mean it needs a shake-up. John Miller, the co-founder of the marketing automation platform Marketo, argues that the B2B marketing playbook (one he helped ...

Get ready to relive Taylor Swift’s most iconic commercial moments! From cozy cardigans to epic Easter eggs, Taylor has proven that she’s not just a music legend, but a commercial queen too.

Musicals have always been a cornerstone of the Hollywood machine, but recently, studio and marketing executives seem terrified of promoting them as such. It was the fall of 2018, and for a week or ...