The tech titan’s App Store has become multitrillion-dollar business, with more than $2 trillion in developer billings and sales flowing through the platform, with one Australian company earning $32m.

Adobe tools like Photoshop and Illustrator are household names for creative professionals on Mac and PC (though Affinity is trying hard to steal those paying customers). But now, Adobe is gunning for ...

Instead of figuring out how to make AI-generated art make sense, Procreate won’t offer it at all. It’s a bold stance. But don’t expect many others to follow. In the tech world, executives rarely brag ...

This approach comes in stark contrast to Procreate’s rivals, Adobe and Canva, with the high-risk approach gives users choice of apps that aren’t reliant on generative AI, and worthy of praise Going ...

On Sunday, Procreate announced that it will not incorporate generative AI into its popular iPad illustration app. The decision comes in response to an ongoing backlash from some parts of the art ...

The page also features the beautiful quote, “Creativity is made, not generated” accompanying the company’s reasons for this stance. Generative AI is ripping the humanity out of things. Built on a ...

Popular iPad design app Procreate is coming out against generative AI, and has vowed never to introduce generative AI features into its products. The company said on its website that although machine ...

Lalit Kapoor is a 1971 graduate from IIT Kanpur and has done his MBA from UCLA. Lalit is a successful serial entrepreneur in Silicon Valley. With age, he developed lifestyle diseases and decided to ...

A Tasmanian tech company with the world’s two best-selling iPad apps is planning a move to an expansive new headquarters in Hobart’s CBD as it launches an “ambitious” growth strategy. Procreate ...

I gave up a long time ago on my dream of becoming an animator, but with the release of Procreate Dreams, there’s finally hope for me. Procreate Dreams is far from the only animation app out there, nor ...

iPad illustration pioneer Procreate has officially launched its new app called “Dreams”. It’s designed to make it easy to “create rich 2D animations, expressive videos, and breathtaking stories.” And ...