Coming alongside fast-growing brands like Poppi and Olipop ... it might look like a healthy alternative to soda like Coke or Pepsi. Other brands have also rushed to enter this growing market.

Some people prefer them to artificial sweeteners like aspartame, which is found in Diet Coke, but experts have cast doubt ...

Coke, Sprite and other common sodas have "tons ... class action lawsuit earlier this month against the manufacturers of Poppi soda, claiming she wouldn't have bought the drinks if she knew ...

arguing that Poppi’s products are not as healthy for the gut as advertised. Coke has had the prebiotic soda category on its radar for several years, according to Kerr. Olipop CEO and co-founder ...

against Poppi and Olipop, the two prebiotic-packed soda startups that have attracted a loyal fandom in their few short years of existence. “After watching from the sidelines, Coke clearly has ...

Prebiotic sodas like Poppi and Olipop are all the rage for the health-conscious crowd. Even giant brands like Barbie are ...

With traditional soda sales gone flat, both companies are jumping into the prebiotic soft-drink market now dominated by upstart brands Olipop and Poppi. Coke said Tuesday that it will launch a ...

Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo acquires Poppi. Publicis might be snapping up Coke’s North American media ...

EDO Ad EnGage's analysis of engagement metrics across all streaming/linear TV campaigns found Dr Pepper was nearly 2x more ...

Of course, Coke’s popularity has undoubtedly allowed ... There is no question that Poppi will continue to grow with its popular flavors. Backed by the deep pockets of parent company Pepsi ...