With the “Premiere Spotlight” ad, as the new format is currently being called, advertisers will gain access to a premium placement for 24 hours on the Pinterest app’s search page.

Pinterest says that these changes will make it easier for creators to edit, publish and measure their content, while advertisers will still be able to create Idea Ads, Video Ads, Collection Ads ...

The new format, tentatively named the “Premiere Spotlight” ad, gives advertisers access to a premium placement on the Pinterest app’s search page for a 24-hour period.

Brand Insider Summit CPG May 5 - 8, 2024, Nashville Brand Insider Summit QSR June 3 - 6, 2024, New Orleans Brand Insider Summit Pharma & Health July 22 - 25, 2024, The Poconos ...

Dive Insight: Pinterest is doubling down on its vertical video ad bets, a move supported by increasing demand from marketers to capitalize on the format due mostly to the success of TikTok, which ...

With the "Premiere Spotlight" ad, as the new format is currently being called, advertisers will gain access to a premium placement for 24 hours on the Pinterest app's search page.