Hello Kitty was created in 1974 by Sanrio, a Japanese entertainment company. Jill Koch, the senior vice president of marketing and brand management at Sanrio, appeared on Today on Thursday and ...

Sanrio characters are one of the biggest trends right now, and it makes sense as to why - who wouldn't love this adorable cast of quirky animals? From the classic Hello Kitty to more obscure ...

Sometimes one brand or character isn’t well-represented. It could be superficial. The Tamagotchi Uni Sanrio Characters model is an example of a perfectly executed crossover, with fantastic ...

The following Monday, Sanrio followed up Okumura’s announcement with their own confirming the bittersweet news. The company expressed gratitude for her time and talents, and encouraged fans of ...

Miniso, a Chinese-based variety retailer, is launching a new Sanrio-inspired store in New Jersey. Miniso will open its Sanrio co-designed store at American Dream Mall in East Rutherford.