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As you get ready to take in Super Bowl ads, let this 1996 "CBS ... Leonard noticed some fine print. In place of labels, consumers could buy Pepsi points for ten cents each. He did the math and ...

for our cool couple. The second half of the decade starts to feature color Pepsi ads, and by the end of the decade, people of color. A more family-oriented sensibility also started to appear, ...

The best soda commercials, however, stay bubbly-pop-fresh for generations. Pepsi arguably leads the pack, having invested record-breaking sums in splashy campaigns and moments that delight well ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 ...

to create the Pepsi globe logo within them. No artificial intelligence or other digital tools were used to produce the photos. The campaign rolls out today across print publications, out-of-home ...

This marks the first time that the PepsiCo marketer has put two ads behind its Super Bowl efforts. The TV spots ladder into an SMS promotion that will see the brand give away up to 10 million cans and ...

The below are ads that work both at a quick glance and on multiple encounters—exactly what’s needed for outdoor and print. Pepsi’s ads for National Burger Day, where the soft drinks giant ...