Google execs spoke about AI's impact on shopping engagement; Bluecore and DXL partnered on personalization and more.

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

Humor and celebrity cameos are in at this year’s Super Bowl, while gambling and cryptocurrency are out. That’s the game plan for the 50 brands advertising during Sunday’s big game, which features the ...

From a viral stunt to chilled face rollers, Coors Light has been laying the groundwork for its "Case of the Mondays" Super Bowl campaign for weeks.

Elon Musk's X is working with the adtech company Magnite to boost programmatic ad sales. The company has been expanding its ...

OpenAI is planning a fascinating marketing push by introducing its first TV commercial during the 59th Super Bowl this coming ...

Guy Leon Sheetrit, Founder & CEO of Guac Digital and Betterweb AI, specializes in digital growth, website optimization, and ...

Performance marketing thrives on brand awareness. Learn how a strong brand enhances CTR, CPC, conversion rates, and overall profitability.