It’s time to turn those Old Style signs right side up and cheers its return.” A testament to the rich brewing legacy of La Crosse, the history of Old Style dates back to 1902.

After nearly a quarter-century of being brewed in Milwaukee, Old Style is returning to its Wisconsin birthplace, according to Pabst Brewing Co., which now owns the brand.

The photo was taken for a story entitled “America’s Snootiest Golf Course” in a 1950 issue of the Saturday Evening Post; accordingly, it delivers a clinic in old money style, with ...

In November, the production of Old Style beer is returning to where it began — La Crosse, Wisconsin, Pabst Brewing Co. announced.

By the time the dust had settled, the G. Heileman Brewing Company, Old Style’s maker since 1902, was gone. “Boy it hurt, it really hurt,” says Randy Hughes, who was, ...