Natural Light Seltzer is going to be a little different. The product is priced at about a 20% discount compared to the leading brands, and unlike most hard seltzer brands, ...

Natural Light is looking to compete in the rapidly growing hard-seltzer market with its own take on the popular beverage, Natural Light Seltzer.; In an attempt to differentiate itself from leading ...

Natural Light Seltzer isn’t alone in the surprising entrances into the hard seltzer market, either. Earlier this month Four Loko jumped into the fray as well with an offering that has a ...

Natural Light's canned hard-seltzer will be available in 12 and 24-pack options. They're also expected to be about 20 percent cheaper than competitors prices, a move Ricardo Marques, ...

PostEverything Why LaCroix calls its seltzer ‘natural’ The company that makes it is facing a class-action lawsuit, but the problem is much bigger than one beverage.

“The last stage of a butterfly’s metamorphosis is to fly those beautiful wings. … We are in sync with that all-natural butterfly.”— Nick Caporella, CEO of National Beverage Corp., maker ...

Maybe the market grew so quickly that it has already reached something of a natural ceiling. But also, here’s the thing: Hard seltzer just isn’t very good. Let’s get this out of the way.

Hard seltzer is big. Anheuser-Busch InBev thinks it’s about to get bigger. The alcohol company is launching a new line of spiked seltzer under the Natural Light brand, an affordable product ...

Natural Light Seltzer is going to be a little different. The product is priced at about a 20% discount compared to the leading brands, and unlike most hard seltzer brands, ...