Yet while many more conventional retailers have been hesitant to extend their presence into the social media arena ... cascade of product sales. Customer involvement is another name for this ...

A giveaway can help you increase sales, build your social media following ... Need help coming up with a name for a new product, company mascot or brand campaign? Have customers throw their ...

Choosing the right name for a new product ... Base When testing for new product names, lean into your loyal customer base. Conduct a survey or social media contest and challenge your audience ...

Whether they’re a part of a convention goodie bag, a social media ... popular giveaway items you should consider handing out.