The NYX x Sex Education makeup collection will be available to shop on Aug. 28, and no product will retail for more than $20. Read ahead to get a look at what's included.

NYX Cosmetics Retractable Eye Liner With 13 colors to choose from and precise application, this highly-pigmented liner is long-lasting and never needs sharpening.

For a touch of wearable vamp, try the NYX Professional Makeup x Cirque du Soleil Lip Lingerie XXL Matte Liquid Lipstick ($10) in Lace Me Up. This deep-purple shade can be worn year-round but is ...

NYX Cosmetics, created in 1999 by entrepreneur Toni Ko, has become a disruptive beauty brand with a passionate consumer base. Rooted in professional makeup artistry, NYX is characterized by high ...

Leave it to Nyx Cosmetics to solve all your problems with the introduction of their upcoming Total Control Drop Foundation. The budget brand has been on a roll lately, churning out and that prove ...

RELATED STORIES: NYX’s lip stain has 1,000+ 4.5 reviews. Here’s where to get the NYX Lip I.V. before it sells out According to reviews, the Smushy Matte Lip Balm is a new favorite.

What I Did the Day After Selling My Company for $400 Million When founder Toni Ko sold NYX Cosmetics to L'Oréal in 2014, she felt lost. Here's how she got her groove back, and founded a new business.

After selling NYX Cosmetics to L'Oreal, Toni Ko fell into despair. Now, with her noncompete expired, she's starting up again in the beauty business--and more satisfied than ever.

NYX Cosmetics describes itself as a “digital-first” brand, eschewing traditional ad buys in favor of customer selfies it shares on social media, including an Instagram account with 11.7 ...

Toni Ko, who started a makeup company when she was in her mid-20s, credits early lessons from her parents about entrepreneurship and money for becoming the businesswoman she is now.