My year exploring the enchanting world of Sephora has truly transformed my approach to beauty, revealing a treasure trove of products that promise an airbrushed finish. With hands-on experience ...

Stepping into the world of Sephora for a year has been nothing short of a beauty revelation. As someone who has worked with ...

Scroll on for my full verdict. By far the best set I tried, this 12-piece collection from BH Cosmetics caught me completely by surprise. Initially, I wasn’t taken by the white and rose gold ...

HELLO!'s cosmetic section is the destination for news of the best makeup deals from leading cosmetic brands. Read about the first rate makeup tutorials from top makeup artists and social media ...

Promise. Over the past month and half, I put the entirety of Hero Cosmetics' line to the test (no, fr, everything) to find the best of the best. I thought I needed the strongest acids to dry the ...

You likely remember strawberry girl makeup and latte makeup—and the cherry look is similar in that it can be monochromatic, but can also be taken up a few notches to veer on the more dramatic ...

I love this for my bottom lash line in particular because it makes my green eyes pop.” —Jenna Rosenstein, beauty director ...

This time, it’s a debate over TikTok wedding makeup drama. Those few words together (weddings, makeup, TikTok) are bound to get people heated and chattering away. But at the heart of the debate ...

This story first appeared on Wednesday, January 8, 2025, in The Strategist Beauty Brief, a weekly newsletter in which our beauty writers share their must-tries, can-skips, and can’t-live ...

If you buy something, we may earn an affiliate commission. As beauty writers who test hundreds of products a year, even we still succumb to #BeautyTok’s viral sensations. From Clinique’s Black ...

Laura Geller shared new makeup tips for women over 40. They focus on how to achieve a smooth, glowy base and bright eyes. Keep reading for her advice and product recommendations that won’t ...

The beauty of evening routines, as opposed to morning ones, is that they are done when you are not rushing to catch a train or morning meeting While YouTube isn’t able to distinguish the time of ...