Integration of InnovidXP into AdRoll’s Platform Provides Always-On Visibility, Helping Marketers Tie CTV Exposure Directly to Business Results ...

Researchers Mitsuyoshi Kamba, Naoki Hara, and Kiyotaka Aikawa of the University of Tokyo have successfully demonstrated ...

RIKEN physicists have found a way to speed up the readout of qubits in superconducting quantum computers, which should help ...

The NFL's critique of Nielsen's audience measurement highlights shifting dynamics in the ad-supported streaming era.

The GW190412 merger revealed a black-hole recoil moving faster than 50 km/s. Gravitational waves allowed its 3D motion to be reconstructed. A research group led by the Instituto Galego de Física de ...

Gas stations and convenience stores are sitting on a goldmine of untapped physical advertising space, from the pump to ...

The VEGAPULS is a series of radar-level sensors produced by VEGA, a renowned manufacturer specialising in level and pressure ...

Now that the future of CTV has arrived, the next step for many marketers has become integrating CTV more intentionally into ...

The U.S. Air Force launched a new “Culture of Fitness” initiative, altering the current physical fitness assessments by adding a 2-mile run and making the test biannual for all service ...

Coriolis flowmeters from ABB deliver accurate measurement of coolant concentration, crucial for reliable battery performance ...

Using electrochemical impedance spectroscopy (EIS) techniques to help obtain battery working conditions like SOH and SOC.