SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp® (NYSE: RAMP), the trusted platform that makes data accessible and meaningful, today announced that it has entered into a definitive agreement to acquire Data ...

In National Assessment of Educational Progress tests administered in early 2024, high school seniors posted historically low ...

LiveRamp said Monday it has agreed to acquire the television analytics company Data Plus Math for a cash and stock deal worth $150 million. It’s a strong exit for Data Plus Math, which has raised $7.5 ...

The Hechinger Report covers one topic: education. Sign up for our newsletters to have stories delivered to your inbox. Consider becoming a member to support our nonprofit journalism. ATLANTA — School ...

The Series 7 DPO oscilloscope from Tektronix is the company’s first new high-end model in years. It uses an optical port to transfer data faster than anything we’ve seen.

Retail media is entering what might be called its Socratic phase. The closer we to get to understanding an ad campaign’s real ...

If you've been following the advertising technology (adtech) ecosystem and all things privacy, measurement and targeting, you know that the only thing that has remained unchanged is that everything is ...

At its second annual Tech & Data Showcase on March 3, Disney Advertising laid out an ambitious plan that spans its portfolio and capabilities and aims to address advertiser concerns as the measurement ...

Digital marketing and analytics leaders within pharmaceutical companies and advertising agencies are increasingly frustrated with the lack of visibility into what makes up campaign performance ...