Strategic portfolio management requires fostering unity, adaptability and a shared sense of purpose within organizations.

As media companies continue to overhaul the traditional “spray-and-pray” nature of television advertising, AMC Networks has ...

For example, technology executives in healthcare should prioritize aligning digital health solutions with measurable clinical outcomes, such as improved patient safety, reduced hospital ...

For example, the Kansas State Department of Education (KSDE ... Kansas can ensure taxpayer dollars are used effectively by tying budgetary decisions to measurable outcomes. Kansas legislators can draw ...

Software-as-a-Service (SaaS), which transformed how businesses consume software, is now being challenged by a more results-driven approach: Outcome-as-a-Service (OaaS). This emerging model ...

Data-driven marketing ensures that decisions are based on measurable outcomes rather than assumptions. For example, a business may use A/B testing to decide which email subject line generates higher ...

Flurries or light snow showers are possible Thursday evening -- but that system doesn't look like anything all that exciting. The potentially, slightly more exciting chance of snow comes Sunday ...

Your CFO, for example, may focus on ... core principles – defining clear outcomes, knowing the end user, practicing agile development and setting measurable ROI – businesses can avoid many ...