News

Founder of Sarasota marketing firm behind beloved local brands and events dies at 65 Joe Grano helped shape Sarasota’s brand — from top clients to Fresh Fridays block parties.
In this talk, Joe Devlin will explore the amazing world of consumer neuroscience, from understanding the neural mechanisms behind decision-making to leveraging these insights for product ...
In today’s dynamic business environment, decision-making in sales and marketing is shifting from reflective to reflexive, leveraging real-time data and AI to enable immediate, context-aware ...
On the buy-side, Orange 142 delivers customized, audience-focused digital marketing and advertising solutions that enable mid-market and enterprise companies to achieve measurable results across a ...
Once a wholesale-dependent brand, Ralph Lauren has been expanding its direct-to-consumer operations to improve its control over pricing, inventory, and marketing.
Ingram Content Group has added AI-powered ad copy generation and automated image creation tools to its Ingram iD advertising platform, which it says has access to four million active book buyers.
How are drones changing war? Companies are now pitching new shotguns, rifle kits, and ammo as last-resort drone killers.
A giant firm and a superpower have become deeply entangled.
How dependent is Nigeria on these social media platforms? Many Nigerian businesses and entrepreneurs use Facebook and Instagram for marketing, customer engagement and sales.
Stellantis’ Jeep brand is adding a new marketing executive to its stable. Wendy Orthman joins the company June 2 as vice president of brand marketing and communications. She will report directly ...
Upholding the traditional pay-TV model in streaming, she said, lets distribution partners “do what they do best” as content owners focus on advertising, programming and marketing.
Design company Figma today announced multiple features, including AI-powered site and web app creation, a way for marketers to create assets in bulk, and a new drawing tool.