Influencers have become a cornerstone of modern marketing strategies. A social media influencer is an individual who has established ...

In uncertain times, founders must be bold and adaptable in how they position and promote their brands, given tightened ...

A smaller AI firm can be nimble while offering more transparency when it comes to what data they collect—and how they use it.

Artificial intelligence is reshaping marketing. It is changing how brands connect with people. AI helps create personalized ...

In 2024, every business must embrace artificial intelligence (AI) in their marketing. AI marketing strategies have revolutionized customer interactions while giving businesses that adopt them a ...

Talk to anyone about your work as a marketing professional and the conversation will likely steer toward traditional and digital advertising: TV, radio, print, direct mail, banner ads, streaming ...

No wonder they are looking for other opportunities.” In other words: They’re not messing around. If something isn’t giving them the experience they want, they’ll walk away.

The top opportunities in the artificial intelligence in marketing markets segmented by deployment type will arise in the cloud segment, which will gain $49.86 billion of global annual sales by 2029.

Prajakta Koli engaged in an insightful fireside chat at e4m TechManch and shared her experiences on brand deals, content creation, authenticity and more ...

Hernandez, in his new role, is responsible for leading Chicken Salad Chick’s franchise and brand marketing. Amplifying the ...

New year, new opportunities for creating marketing ‘touchpoints’ Posted January 15, 2025 9:48 am. Rebecca Hoffman In his book, “The ...