We interviewed the photographer, the founder, the makeup artist, and the model about how they make women look so desirable. Here's how the magic happens. Produced by Daniel Goodman; Additional ...

“One day, [at a shoot where I was the makeup artist] a photographer asked me if I'd ... breaking barriers as the first Latina plus-size model to walk NYFW runways and being featured in campaigns ...

She also applied lots of colorful make-up to match her outfit ... iPhone camera lenses I’m using to help the model make eye contact in the photo. 5. Creative lighting can also be effective ...