Once again, Wisconsin lakes and a popular state river have scored high in the annual USA Today's 10Best Readers' Choice ...

The state's tourism industry had an economic impact of nearly $26 billion, with a record 114 million visitors.

Wisconsin’s tourism industry reached new heights in its third consecutive year of record-breaking growth, Gov. Tony Evers ...

Maybe you went to school in Madison, but haven’t returned in a while. Maybe you only know the city as the home of the Badgers. Perhaps, you’ve heard of our mac and cheese pizza (which ...

One of the star attractions of the University of Wisconsin-Madison campus, the Memorial Union is beloved by students and locals alike. Open since Oct. 5, 1928, and perched on the shores of Lake ...

Madison and Milwaukee are among the top 100 ... as well as activities and attractions. The personal finance website then used 26 different metrics to evaluate each city's "wedding-friendliness ...

Gov. Tony Evers calls it a "tourism hat trick" with record visitors, record economic impact, and record revenue.

BobbiJean, a fifth-grade student at Madison Elementary School, reveals her favorite summer spots in an essay shared by her ...

Madison-based Findorff on April 23 broke ground on a $160.5 million, 100,000-square-foot museum for the Wisconsin Historical ... for building cultural attractions across the world, including ...