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At about $119 a pair, the Lucky Brand Easy Rider jeans are an investment, but a pretty reasonable one given how comfortable and flattering the fit is. These just might be a new go-to.

But after hearing rave reviews about Lucky Brand from a few of my girlfriends (and virtually every fashion influencer alive), I decided to give the denim label a try by testing out two unique ...

Lucky Brand is proving just that with their latest clearance sale. The iconic denim brand, known for its West Coast '90s vibes, is currently selling select men's and women's styles for 75 percent off.

Then, in the spring, came a pair of jeans that split in two, with a zipper that runs from front to back. When French fashion brand Vetements collaborated with Levis on the high-end denims – they ...

Lucky Brand Jeans is coming home again. Los Angeles private-equity firm Leonard Green & Partners has agreed to pay $225 million to acquire Lucky from New York fashion company Fifth & Pacific Cos.

Casting for the slots will take place from 4 to 7 p.m. March 30-31 at the Lucky store; candidates will have a look styled and have their photos taken.

We’ll say! Derriere-exposing jeans are a favorite among trendsetting celebrities like Kylie Jenner, who showed off her backside in a pair of ripped-butt jeans by Re/Done on Instagram in August.

38 Greene St., New York, NY1001340.721639-74.002124 at Grand St. See Map | Subway Directions 212-625-0707 Send to Phone See other locations >> Reader Rating: Write a Review Price Range: ($$) Mid ...