Cracker Barrel announced on Tuesday a new look, a new fall menu, a partnership with a country music artist and a limited-time offer. The new logo is a more simplified design, old-fashioned typography ...

President Trump urged Cracker Barrel to return to its old logo, piling onto fervent backlash from outraged fans over the Southern dining chain’s “woke” rebrand. “Cracker Barrel should go back to the ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Cracker Barrel CBRL2.38%increase; green up pointing triangle planned to celebrate a fall menu and logo makeover with a festive country music concert in New York City, but its new logo stole the ...

Cracker Barrel CBRL-1.84%decrease; red down pointing triangle said it is reverting to its “Old Timer” logo after a rebrand ignited a culture war. “We said we would listen, and we have. Our new logo is ...