While I'm partial to a good rebrand, there are some logos that should never be touched, especially when there's a horde of bloodthirsty fans ready to tear any redesign to shreds. However, designer ...

Range Rover’s New Logo Is Ready To Hold Up Your Pants (and We Have Some Thoughts) A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth ...

Born United is pushing back against a lawsuit Buc-ee’s filed over use of its beaver logo. The Goose Creek company argues it’s protected by the First Amendment.

Last week, the university announced that it was shifting from its signature block U logo to a new emblem featuring two red interlocking Us, with the school’s name spelled out below it. “This ...

This past week's MLB All-Star Game festivities were a roaring success down in Atlanta, Ga., and the hype for next season's Midsummer Classic is already starting to build as well. The biggest event ...

Portland's WNBA team revealed its name and logo Tuesday in an epic video, and the name will be a familiar one to fans. After all, Portland's previous WNBA team was also named the Fire, and they ...