Beyond social media, Logan is the founder of a merchandise company called Maverick ... Logan Paul's success at turning online fame into a legit business empire spanning entertainment, merch ...

Maverick Clothing. He reported more than $3 million in sales only three days after releasing the merchandise. Logan and Jake starred in the 2025 HBO Max show Paul American, which debuted on the ...

Logan Paul has had various endorsements and sponsorships from his time before and after signing with WWE. Paul is most notably known for his own personal brand, Maverick, which represents himself ...

Paul American is a reality series about the crazy lives of Logan Paul and Jake Paul, both of whom have essentially built their massive YouTube followings into business and sports empires.