Likewise, the global AR augmented reality market is projected to reach $599.59 billion by 2030 while growing at a compound annual growth rate of 37.9%, according to Grandview Research.

May 30, 2025, 11:15am EDTJun 01, 2025, 10:45am EDT Augmented reality LU biscuits package in Belgium that used Hololink platform technology LU ...

Trends in the Augmented Reality Space The Immersive Entertainment—Global Strategic Business Report 2024 showed that the global market for Immersive Entertainment was $133.6 billion in 2024.

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company's Most Innovative Companies in augmented and virtual reality for 2025.

Amazon is joining a growing list of companies now offering augmented-reality shopping experiences, including Ikea, Target and Sephora. "I suspect Amazon will move AR into other areas of their ...

TEST SUBJECT - In a simulation, Navy Lt. Anh Nguyen, a master’s student who is currently evaluating the use of the IVAS augmented reality software, initiates treatment of a wounded warfighter by ...

Researchers are experimenting with new augmented and virtual reality technologies to allow first responders to learn life-saving skills without risking their own. July 14, 2025 • Nikki Davidson ...