SaaS companies are investing in OOH and storytelling to build memorability and trust with many taking to AI paid campaigns, ...

A program of cuts across the Endeavour Group has hit its marketing team hard, with general manager of marketing and creative ...

Are LinkedIn voice notes good for marketing or too personal? These are the benefits and risks of using voice pitches for B2B ...

Looking beyond surface-level views and likes by analyzing platform-specific behaviors and conversations can reveal patterns ...

Craig Brommers didn’t just sell jeans. He turned crisis into opportunity, proved that risk pays and showed that listening to ...

"This new integration gives Octane11 clients a clear view of LinkedIn’s full business impact, revealing more than 2x the pipeline and revenue influence than they could measure before,” commented Dan ...

Whether its introducing a CMO or hiring your first chief growth officer, changes at the top of B2B brands go deeper than pure ...

Seattle startups Yoodli, A-Alpha Bio and MoxiWorks add to their C-suites, TiE Seattle names a president, and other ...

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Global marketing agency TEAM LEWIS has appointed Danny Lim (pictured) as director of its Singapore office, strengthening its ...

Digital Product Management at American Express, sharing the news on LinkedIn after 11 years tenure with Hero MotoCorp.

At Porto Business School in Portugal, “Our Career Services team is focused on helping students understand and articulate ...