Learn More Following in the footsteps of Meta, LinkedIn has announced a generative AI tool to help automate the writing part of ad campaigns housed on the professional network. Dubbed AI Copy ...

LinkedIn is rolling out new ad features to capitalize on growing video engagement and streamline campaign creation. What’s new: Live Event Ads updates – Wire program expansion – Accelerate ...

Search Engine Land » PPC » 7 LinkedIn Ad settings and tactics you didn’t know you needed Share LinkedIn Advertising presents marketers with new and exciting opportunities to reach target ...

LinkedIn ads work—but they ain't cheap! Luckily, ad expert AJ Wilcox has a few tricks up his sleeve to lower costs, target your ideal prospects, and boost response. Improve your LinkedIn ROI with this ...

LinkedIn is rolling out a suite of new video ... This full-screen vertical video format lets advertisers reserve the first ad impression a user sees each day, maximizing impact during product ...

LinkedIn has also shared some ad design tips, noting that vertical-aligned ads perform best. LinkedIn says that marketers should also design their ads with “divided attention” in mind ...

leadership and business advice will be the first topics to be covered LinkedIn has announced some changes to its ad revenues with the rebrand of Wire Program to LinkedIn BrandLink, which it says ...

And with video on the rise on LinkedIn, that could be significant. Providing independent verification of video ad performance, then, could be an important addition, ensuring brands are able to ...

As LinkedIn doubles down on video functionality, the B2B social-media platform is expanding its partnership with the Media Rating Council (MRC) accreditation audits to include new video ad metrics ...