Many turned to social media as a lifeline—an always-on, affordable way to reach customers. The advice at the time? Post more.

A social media planner helps you track your social media performance and results. This data can be used to inform future content strategy, making it easier to identify what works and what doesn ...

A LinkedIn social media marketing strategy can help you become more efficient and strategic, and align your social media goals with your business and branding goals.

Find out the best social media management tool with our buying guide - all the pros and cons are considered.

This 2-page social media marketing strategy template will make it easy for you to draw up your game plan, from objective setting through to response management and engagement reporting. Step-by-step ...

That’s what the Social Media Strategy Template and worksheet will do for you: help you develop and optimize a no-fail social media marketing strategy unique for your business.

Template 1: Simple cross-channel social media planning Managing content across multiple platforms can be tricky. This templates you tackle common questions, like timing your posts and adapting ...

How LinkedIn became the most cringe-inducing social media platform. In recent years, the professional networking site has become overrun with overly earnest personal anecdotes, tearful selfies and ...

This two page social media marketing strategy template will make it easy for you to draw up your game plan, from objective setting through to response management and engagement reporting. Step-by-step ...