LinkedIn -- the Microsoft-owned social platform for those networking for work or recruitment -- is now 21 years old, an aeon in the world of technology.

LinkedIn. LinkedIn has been quick to adopt generative AI tools on its platform, such as AI-generated Recruiter messages and profile sections, to help both businesses and professionals reach their ...

Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn. To help you, we’ve put together this guide. Listen to an AI-generated deep dive of ...

LinkedIn is the right one for B2B marketers hungry for more engaging formats and better data visibility looking to divert ...

Automation is the next big thing in marketing. In 2019, 75% of the marketers surveyed by Social Media Today were using automation tools. In today’s tech-dominated environment, this makes a lot ...

LinkedIn's new tools help optimize ad planning, ... Marketing Overview, Measurement Insights, and AI-driven Performance Digest provide deeper measurement capabilities. What’s new: ...

LinkedIn's Marketing Solutions team offers tips on how to get the most out of the site's tools. IE 11 is not supported. For an optimal experience visit our site on another browser.

As the CEO and founder of a LinkedIn marketing company, I can say that if you don't wish to use your LinkedIn profile for influence, selling or content, then you shouldn't think about outsourcing ...

LinkedIn has introduced on-demand video courses that aim to teach advertisers how to use LinkedIn ad tools. The courses cover the basics including an introduction to LinkedIn Ads, how to use ...