To elevate B2B campaigns on LinkedIn, I always tell our clients first and foremost, your brand tone must be conversational. You have to appeal to the interest of the buyer, but also be someone ...

Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn. To help you, we’ve put together this guide. Listen to an AI-generated deep dive of ...

Today, AI is not just a tool—it’s a strategic asset. Its power to personalize messaging, optimize campaign performance and ...

When it comes to B2B marketing, LinkedIn is the place to be. And with good reason. Between the more “professional” nature of the platform and its deep business targeting capabilities (at least ...

In fact, SlideShare has been called the “Quiet Giant of Content Marketing” because despite having over 60 million visitors per month — most of whom are business professionals — B2B ...

LinkedIn goes big on new AI tools for learning, recruitment, marketing and sales, powered by OpenAI Ingrid Lunden 7:16 AM PDT · October 3, 2023 ...

LinkedIn’s Accelerate ad campaigns can improve cost per action by up to 42%, according to data from the professional social network. They do that by maximizing results with AI-powered targeting, ...

Ernie Beckwith, CEO of Dead Air Silencers, expressed his enthusiasm about the new appointment, “We are excited to welcome ...