LinkedIn stands tall as the champion of business-to-business advertising. Boasting a staggering 950 million-plus users worldwide, this platform is about more than professional networking: It's a ...

LinkedIn to test ad product for video streaming services. By Reuters. June 15, 2023 9:34 PM UTC Updated June 15, 2023. FILE PHOTO: A keyboard is placed in front of a displayed ...

LinkedIn announces native Carousel Ads for Sponsored Content, an ad unit that allows marketers to feature a swipeable series of up to 10 cards to tell a visually engaging brand story.

According to LinkedIn, the recommended sizes for your carousel posts can either be portrait at 1080x1350 or landscape at 1280x720. This becomes easy when you customize a template in Canva then ...

Helping to chisel through self-admiring tales of triumph against the odds, B2B marketers have a new format to catch users’ eyes in the news feed. In similar fashion to its consumer-facing counterparts ...

Carousel Ads in an ad unit for sponsored content that allows marketers to feature a swipeable series of up to 10 cards to tell a visually-engaging brand story. In a recent announcement, LinkedIn ...

According to LinkedIn, 75% of businesses who were able to beta test sponsored content carousel ads said they would use them again. Advertisers will be able to measure clicks and impressions by ...

RBC Wealth Management piloted the carousel ads as part of a broader Asia-themed campaign that included an article for parents whose children were studying abroad. The ad had a link to a web form to ...

LinkedIn has launched an ad unit that allows marketers to feature a swipeable series of up to 10 cards to tell a visually engaging brand story. The native Carousel Ads for Sponsored Content will ...

Rohan Rajiv, product manager of LinkedIn, said: “In B2B marketing, we sometimes forget the importance of storytelling to build a deeper relationship with our audience.