Marketing professional Charlie Hill grew his LinkedIn followers to 132,000 and credits his success to relationship-building ...

Let’s be honest, most businesses are far too busy trying to show up everywhere online. From TikTok trends and Instagram reels ...

Determine Your Goals. Every business has financial goals. Marketing is one of the tools you can leverage to reach that goal. For example, let’s say your company has a target of 20% annual sales ...

If you're serious about becoming a LinkedIn influencer, Lia Haberman, who is a creator economy advisor, said in the report to focus on two content formats: vertical video and newsletters. Last ...

This shift from performance to authentic engagement doesn’t just make LinkedIn more enjoyable, it makes your presence more compelling. Readers connect with genuine curiosity and considered ...

Marketing tech startup Octave has raised $5.5 million ... a $5.5 million seed round from Bonfire and a LinkedIn ... customer profiles and decide their marketing campaign strategy.

Marketing professionals face many challenges: New competitors, evolving ways of working, and emerging technologies are just a few. To achieve business success, you must prepare to meet those changes.

Augmented marketing and sales capabilities: Specialised AI agents that empower collaborators by boosting effectiveness. These can independently run part of a marketing strategy (e.g. identify and ...