Today, I'm going to delve into harnessing LinkedIn ad campaigns. I'll explore why they're crucial, share winning strategies and discuss how to create spot-on content across different stages of the ...

LinkedIn is rolling out new ad features to capitalize on growing video engagement and streamline campaign creation. What’s new: Live Event Ads updates – Wire program expansion – Accelerate ...

LinkedIn ad prices have soared due to a surge in demand reportedly driven by the advertiser boycott of X. Why we care. If you’re thinking about moving your ad spend away from platforms like X in ...

If your ad budget is tight, investing in videos, carousels, or other high-production formats may not be an option. However, creating document and thought leader ads with LinkedIn makes those ...

LinkedIn is adding AI to its campaign manager using OpenAI’s GPT models. As the company explains, users of the platform will get a toggle to turn on copy suggestions for the ads they plan to post.

It’s been two years since LinkedIn threw in the towel on Lead Accelerator, the B2B lead-nurturing tool it acquired through its 2014 acquisition of Bizo. LinkedIn took a $50 million write-down on Bizo ...

Navigate to the LinkedIn Ads page on the site and click on "Start Now." Create your ad by entering in a headline, description, your name or the company name, the URL and uploading an image.

LinkedIn — a Microsoft subsidiary — is unsurprisingly using OpenAI models to create different suggestions of copies. The copywriting suggestion works in a simple way.