with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage is unveiling Wednesday a new logo and packaging design that ...

and graphic outdoor landscapes unique to the Mountain Dew flavors," Mauro Porcini, the SVP and chief design officer at PepsiCo, added. And in a nod to its history, the new logo also includes ...

The brand’s new identity was created by the PepsiCo design and innovation team, which also redesigned the logo for its flagship beverage, Pepsi, in 2023. Mountain Dew has gone through six logos ...

They’re dewing it again. Mountain Dew revealed their “new visual identity” on Tuesday — including dropping the “MTN” abbreviation it took on in 2009 and bringing back the full ...

PepsiCo’s Mountain Dew is switching over to a new, retro-style logo starting in May 2025, replacing the pointy “Mtn Dew” branding it’s used for about 15 years, the company shared with The ...

PepsiCo revealed recently that Mountain ... and Chief Design Officer at PepsiCo, Mauro Porcini. "We're excited for fans to see the new Mountain Dew, which includes an updated logo that embodies ...

new additions to marketing and packaging materials will include a linear can silhouette featured behind the globe and as an electric blue "pulse" emanating from the logo. "At PepsiCo, we design ...