Bud Light continues to be a drag on Anheuser-Busch InBev’s bottom line in the United States, but the world’s biggest brewer saw its global revenue rise and beating expectations.

Bud Light sales have plummeted since the beer maker partnered with Dylan Mulvaney in April to celebrate the transgender influencer's "365 Days of Girlhood." The move spurred nationwide boycotts ...

The Bud Light senior marketing executive behind the controversial Dylan Mulvaney ad campaign has taken a leave of absence as the company shakes up its marketing leadership, according to a report.

A conservative boycott of Bud Light products after parent company Anheuser-Busch Inbev hired a transgender influencer for a TikTok advert has hit the company where it hurts: Sales in the U.S. were ...

The world’s largest brewer is counting the costs of being swept into a controversy over Bud Light in the United States. AB InBev said Thursday that US revenue fell 10% in the second quarter as ...

The Bud Light-Dylan Mulvaney controversy has continued to dominate the news cycle since last month. ... but Disney’s 2022 revenues ultimately rose 22.7% over the previous year.

Sales of Anheuser-Busch's beleaguered Bud Light brand are down 29.9% on an annual basis while competitors continue to gain ground following last year's boycott.

Bud Light has defended its partnership with the popular influencer. Dylan Mulvaney/Instagram “I’m a businesswoman, I had a really clear job to do when I took over Bud Light, and it was ‘This ...

The Bud Light family of products, which includes not only beer but also a seltzer that shares its name, was down 28.5% in terms of collective sales volume over that period.

A decade before Bud Light faced a conservative-led boycott over a transgender influencer, Modelo Especial was on track to take the No. 1 spot.

Roughly two months after Bud Light endured a self-induced injury that torpedoed sales, the brand continues to lose ground to its competition. But there are signs the worst might be over.

Alissa Heinerscheid, Bud Light’s vice president of marketing, has taken a leave of absence, according to AdAge, weeks after the brand was criticized and boycotted by far-right personalities for ...