Years ago, Leo Burnett, founder of the global advertising agency that bears his name, underscored the value of telling stories about products that ignited a relevant emotional response. “Don’t ...

For Jim Beam, Leo Burnett will be charged with developing a new global positioning and creative platform. “As our flagship Jim Beam looks to the next 225 years of its history, we needed an ...

Leo Burnett's retired chief sells River North condo Mark Tutssel, who retired in 2019 as the agency's executive chairman — the only Burnett exec to have that title other than founder Leo Burnett ...

Cathay and Leo Burnett Hong Kong have won big at the Marketing Events Awards Hong Kong 2025, being crowned Event Marketer of ...

Leo Burnett Chicago is appointing a new CEO. Kate Jeffers, president and partner at Venables Bell + Partners, is taking on the role effective May 15.

Agency Leo Burnett’s award-winning creative platform, NewYorkWritesItself.com, has now inspired an off-Broadway play, driven by user-submitted stories of real New Yorkers.

Andrew Swinand, the new North American CEO of Leo Burnett, seen here with two visions of the iconic Chicago advertising agency’s late, namesake founder. | James Foster / Sun-Times ...

This isn't the first company Leo Burnett has snapped up. Last year, the firm -- which did $190 million in revenue in 2007 -- acquired Yong Yang as part of Publicis' larger effort at moving into China.

Leo Burnett is no stranger to QSR, working with McDonald’s and Dunkin among many others over the agency’s 88-year history. Initial campaign work from Chicago-based Leo Burnett isn’t slated ...

John Kinsella, who nurtured Leo Burnett's valuable stable of advertising mascots like Tony the Tiger, the Jolly Green Giant and the Pillsbury Doughboy as CEO during Chicago's heyday as an ...

Spotlights hang off the exposed ductwork, painted black to draw the eye toward a huge mural showcasing a bizarre and colorful version of Chicago, above which are the words “Welcome to a HumanKind ...

Find the latest Leo Burnett Chicago news from Fast company. See related business and technology articles, photos, slideshows and videos.