Unlocking the Power of Generational Diversity, Prof Baale emphasised that the presence of up to five generations in today’s ...

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Forget the low-hanging fruit and reach for the numbers that tell you what's really working. The post 7 vanity metrics marketers should avoid, and 7 to replace them appeared first on MarTech.

Companies can use it to measure how digital workers perform and to measure adoption of agentic software.PromoRepublic ...

The ASA has criticised UK advertising for relying on outdated and harmful stereotypes of older people, with a new report ...

Forbes' World's Most Influential CMOs list recognizes fifty chief marketers from around the world whose approach to driving ...

While there is still some uncertainty in the market related to tariffs, the U.S. economy, and a new conflict in the Middle East, now can still be a good time to invest in growth s ...

Oil demand is proving more resilient than expected, with forecasts suggesting a plateau rather than a sharp decline.