Lay's received more than 700,000 submissions from fans across the country for their "Do Us A Flavor" contest. Here are the 3 finalists. $3,500 iPhone possible?

Frito-Lay is getting ready to turn traditional notions of potato-chip advertising into mash. The snacking giant, part of PepsiCo., will run a minute-long Super Bowl commercial for its flagship Lay ...

Lay's 'Do Us a Flavor' Chip Contest Returns with a $1M Prize — Plus 5 Past Flavors Are Back (Exclusive) The fan-submitted flavor contest is taking ideas once again after a seven-year hiatus. By.