Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online since it became available for purchase. The new LeBron James ...

LeBron James has become the first male athlete to be honored with an official Ken doll as part of Barbie's Signature Kenbassadors collection.

Professional basketball player LeBron James is now the first-ever athlete to have a Ken doll version of himself.

Mattel unveiled the LeBron Ken doll to kick off the toy manufacturer's “Kenbassador” series. Last year, nine female athlete Barbies, including tennis star Venus Williams, were introduced.

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.