LinkedIn’s move is based on research showing that 77% of B2B marketers in India consider the first day of a campaign as ...

The fintech industry continues to grow rapidly, outpacing many other sectors. For fintech companies, it is not just the ...

Paddy Gilmore will be in Cannes for The Drum, reviewing ads that tickle his funny bone. Today, he reveals what trends we saw ...

B2B lead generation is more complex and competitive than ever, especially for dealerships navigating rapid digital transformation and changing buyer expectations. To stand out and consistently attract ...

Digital media consultant Mark Challinor continues our News Horizons series, talking to the people shaping tomorrow’s media.

Some founders don't focus on job applicants who check every box, but whose past experiences include transferrable skills.

Rohit Ohri, founder of OHRIGINAL and former FCB global partner, believes the Abby Awards are a wake-up call for large network ...

Snowflake (NYSE: SNOW), the AI Data Cloud company, today announced several product innovations at its annual user conference, Snowflake Summit 2025, designed to revolutionise how enterprises manage, ...

After seven transformative years at VML, award winning creative leader Robyn Bergmann has announced her departure. A respected creative director with over 20 years in the industry, Bergmann joined VML ...

Make paid social profitable with smart platform choices, strong creative, sharp targeting and advanced tactics that amplify ROI. The post 3 ways to get more from your paid social ad spend appeared ...