Whether they’re targeting individual consumers or companies, B2C and B2B marketing are no longer as different as we once thought.

The deal shocked much of the cosmetics world — but when you look at Bieber's powerful convergence of influence, it makes ...

Hailey Bieber may have already achieved the unprecedented with the runaway but stable success of Rhode — but the 'billionaire ...

"We see AI as a transformational tool helping us unlock speed, scale, and smarter decision-making across our organization and in-house agency... What used to take weeks of traditional research and ...

Or maybe Grok’s willingness to spout controversial fringe theories is a reminder to everyone about what AI is, and what it is not. AI systems only know what data tells them. Even as an AI system ...

Amid a deluge of over 15,000 available tools, marketers today grapple with complexity, data silos, and the challenge of ...

The cryptocurrency sector is advancing swiftly, making it more difficult to garner online attention. Whether launching a new blockchain project, managing an NFT ...

CVS is reportedly offering staff rewards like bonuses and pizza parties to increase vaccination rates, amid slowing demand ...

From billboards in Free Fire to branded character skins in BGMI (Battlegrounds Mobile India), in-game advertising is now a ...

The high-profile “Sad Beige Lawsuit” has ended between two prominent social media influencers, which begged the question, can you protect a ...

Q1 2025 Earnings Call Transcript May 29, 2025 Operator: Good afternoon, ladies and gentlemen. I would like to welcome ...