Berlin has come up with an initiative where children as young as 6 can get a head start on retirement savings.

There was a time when the work spoke for itself—reels packed with iconic ads that did the creative magic. Today, even ...

Using the prompt: "Can you rewrite this news article into Gen Alpha slang please," Newsweek ChatGPT edited a May 12 article ...

Unpacking Hailey Bieber's big bucks deal to sell Rhode and how "she's not just selling skin care, she's selling a lifestyle." ...

Analysts at investment bank UBS recently found that while older generations still spend about two more hours per week on social platforms than on games, Gen Alpha splits their time evenly between ...

Born between 2010 and 2025, Generation Alpha (Gen A) are setting themselves apart from their Millennial and Gen Z parents. Born entirely in the 21st Century, the newest generation is tech savvy, has ...

Gen Alpha, the youngest generation of active consumers in the market, are teetering on the onset of teen angst. For many of them, an unavoidable trigger of it will be those pesky hormonal ...

Gen Z and Gen Alpha are reshaping the skincare industry with brand preferences rooted in science, transparency, and social media influence. According to Vagaro, the leading software for businesses ...

is facing backlash after giving a high school speech in what he described as “Gen Alpha slang.” The speech was meant to inspire appreciation for language, but critics called it culturally ...

As Generation Z enters the workforce in a serious way — and Gen Alpha gets set to join them — the lexicon surrounding money and wealth, as well as the appearance of both, has drastically shifted.