With an unusually large number of celebrity ads, some soared and others struggled. While AI driven ads underperformed.

Super Bowl advertising is a difficult assignment for marketers and agencies. Year after year, brands step onto the biggest ...

Most of the commercials airing during this year’s Super Bowl are going for laughs, with advertisers betting that America ...

American commerce! After taking two years off, we are bringing back our Super Bowl advertising rankings. As we’ve done in the past, we watched the game with a local advertising executive to get a ...

Hims & Hers offers a copycat of the blockbuster weight-loss drug at a fraction of the cost. But it might be short-lived deal ...

At the Super Bowl LIX, the Philadelphia Eagles and Kanas City Chiefs ruled the ground in New Orleans. The attendees seemed to ...

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the ...

Super Bowl 59's ad lineup had some winners and plenty of losers among its crop of new commercials. Read what the experts say.

Ben Affleck, Seal and Vin Diesel's 2025 Super Bowl commercials received mixed reviews from fans online after airing during the big game on Fox.

From Catherine O'Hara throwing back brewskis to Meg Ryan and Billy Crystal having a 'When Harry Met Sally' reunion, here are the best (and the rest) of the 2025 Super Bowl's star-studded commercials.