Performance Max divides opinion. Some see results, others see risk. This post explores when it works, when it doesn't, and ...

Discover how AI-powered PPC strategies can help you reconnect with high-intent mid-funnel prospects and drive business growth ...

With change underway in search rankings, marketers must remember a fundamental truth, says Dave Peiris of Propellernet.

Everyone loves sales, be it for retail outlets or malls, to online websites. Digital marketing agencies in India craft strategies to plan organic traffic, do targeted advertising, hire ...

A new wave of tools and behaviors is redefining how brands approach personalization, engagement, and ROI in 2025. TORONTO, ONTARIO, ...

What do you do when your ads are constantly rejected, your category is taboo, and even medically accurate words get flagged? India’s sexual wellness brands are turning censorship into creativity, here ...

And here’s the kicker: According to Claravine and AdExchanger, brands lose up to 30% of digital media spend due to inconsistent tracking, audience duplication, and broken metadata. Meanwhile, ...

Suddenly, artists could build global followings from local studios. Carefully edited reels of healed work, time-lapse videos and lifestyle posts replaced paper portfolios. For many, this was the ...

As cookies crumble, Nimida Digital’s head maintains that data trust and clean tech—not just budgets—will determine ...

Running a paid social media campaign without a clear plan often leads to wasted budget and low results. To make every dollar count, businesses need to aim ...

Canadian DMOs are seeing a surge in domestic travel as political tensions shift Canadians away from U.S. vacations. Discover ...

Google updated Google Search with a few new powerful AI features, but you’ll need a Gemini subscription to use them.