The lexicon surrounding money and wealth is changing, and it might sometimes sound like a different language. Find out what ...

USA’s latest special edition, Marketing to Gen Z and Alpha, we explore what types of claims, communication channels, products ...

Bengaluru: Wipro CTO Sandhya Arun said technology professionals from Gen Z and Gen Alpha show a distinct preference for ...

While many brands are still trying to figure out how to authentically engage with Millennials and Gen Z, Ryan Nofal, ...

Most products and services are generally commodities, not brands. But owners and founders of companies are led to believe ...

Marni Rose McFall is a Newsweek reporter based in London, U.K. Her focus is on internet trends, U.S. politics and popular culture. She has covered fashion, culture, art and music extensively.

Boomers often blame technology as the source for why younger people don't socialize face-to-face. This is why the older ...

Intellia Therapeutics shares fell 25% amid safety concerns in Phase 3 trials. Check out if today's selloff in NTLA stock is a ...

Welcome to the surreal world of Gen Z sun worship, a perplexing throwback to the 1970s—when sunbathers used mirrors to ...

I've been in the consumer space for 34 years,” e.l.f. CEO Tarang Amin told Fortune. "I've never seen a business like this.” ...

Today's kids — the ones we call Generation Alpha — are growing up surrounded by screens and choices. From the time they're ...

The bank’s summer reading list is out, and Melinda French Gates and Amy Griffin’s books made the cut—as did book ...