Himalaya Neem Face Wash, a staple in the skincare routines of young consumers across the region, is shifting gears in its ...

Opinion’s are the author’s own. As Gen Alpha develops a stronger consumer presence online, their unique — and frankly bizarre — style of humor is emerging as an effective way to engage with them. Born ...

Know all the generations by birth year and what they tell us. Understand the social, historical, and generational gaps that ...

Everyone’s getting whiplash. Children born after 2010, Gen Alpha are the internet’s newest darlings. Though their separation from Gen Z is a matter of being born in 2010 versus 2009 ...

Gen Alpha, or those born after 2010, have developed their own terminology from 'skibidi' to 'fanum tax' Getty Gen Alpha have their own grasp on vocabulary that elder generations may call "sus ...

Whereas the rising population of Gen-Alpha are the ones born between 2013 ... reflecting their internet-driven sense of humour. Gen Z Is Skipping Lunch Break Due To Work Guilt, Reveals Study ...

As Generation Z enters the workforce in a serious way — and Gen Alpha gets set to join them — the lexicon surrounding money and wealth, as well as the appearance of both, has drastically shifted.

Lauren Brown West-Rosenthal, an expert at Parents.com, believes her rebellious childhood antics are coming back to haunt her as she raises her nine-year-old Gen Alpha daughter. “I had no issue ...

Gen Alpha preteens are swarming into beauty stores and buying up cleansers, moisturizers, toners, face masks and, in some cases, potent anti-wrinkle serums, exfoliants and peels. Cosmetics brands ...

2025 marks the end of Generation Alpha and the start of Generation Beta, a cohort that will include all individuals born between 2025 and 2039. To learn more about Gen Alpha, "Good Morning America ...

Companies crave loyalty from ultra savvy digital native Gen Alpha, but earning it takes a uniquely engaging approach The trick just may lie in harnessing the interactivity of video games in ways ...