Kendrick Lamar takes center stage in Gatorade’s latest commercial, marking a historic moment as the first musician to front the brand’s campaign. The ad, part of the 2025 “Lose More.

As summer quickly approaches, you might soon find some special and exclusive flavors of Gatorade hitting the shelves and coolers if you know where to look. This week, Circle K officially announced ...

pausing to take swigs of various Gatorade flavors. The entire sequence is narrated over by 22x Grammy award-winning artist Kendrick Lamar. In behind-the-scenes footage shared with the Register, we see ...

Kendrick Lamar makes history as the first musician in a Gatorade commercial, Shaboozey stars in the NBA’s playoff commercial, and celebrities are sharing their playoff predictions. Keep watching ...

Kendrick Lamar has reportedly become the first musical artist to appear in a Gatorade commercial, sparking widespread reactions online. On April 18, 2025, Gatorade launched its new campaign "Lose ...

Media personality DJ Akademiks, a known Drake supporter, accused the pop culture X page Pop Base of "blatantly lying" about Lamar being the first artist to feature in Gatorade's ads. This came ...

The Eagles’ Gatorade shower sequence appears in a montage of iconic sports moments in the commercial titled “Lose More. Win More.” The ad features Lamar narrating over historic and ...

Kendrick Lamar has made history by becoming the first musician to be featured in a Gatorade commercial, marking a major milestone for both the artist and the iconic sports drink brand. The award ...

Kendrick Lamar, who is on record as a big runner, narrates a new Gatorade ad that premiered today. Set to his GNX track “peekaboo,” it features a familiar montage of superstar athletes across ...

Rapper Kendrick Lamar will headline one of the biggest marketing campaigns ever for Gatorade, as owner PepsiCo Inc. looks to defend its lead in the increasingly competitive sports drink category.