Flo from Progressive is known for her bright red lipstick and perky personality, but who is the actress who plays her in real life? And what does she look like without that signature makeup?

While auto insurers are unleashing an ever-rotating cast of off-beat spokes-characters to counter a staid, mundane image, Flo remains key to Progressive's marketing plans. In an unusual nod to an ...

Progressive is heading to the comic book world of Metropolis this summer through a tie-up with Warner Bros. and DC Studios’ upcoming “Superman,” per details shared with Marketing Dive.

Progressive's Flo and Jamie will join Superman cast member Isabela Merced on the red carpet to celebrate the film and highlight the real-world heroism behind Accident Response.

Dive Brief: Progressive is heading to the comic book world of Metropolis this summer through a tie-up with Warner Bros. and DC Studios’ upcoming “Superman,” per details shared with Marketing Dive. In ...