LinkedIn launched its updated Conversions API back in 2023, with a view to enabling expanded data sharing for ad targeting in a privacy-friendly way. Those who’ve implemented th ...

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Key Takeaways Meta’s platforms are being exploited by scammers through deceptive ads featuring deepfakes and false ...

Paul Burke is an acclaimed advertising professional and creative writer based in London. He is the founder of Paul Burke ...

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The travel industry has always moved fast, but AI is making it move smarter. From intelligent user journeys inside travel ...

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Amber Venz Box's LTK helps 350,000 creators sell to their followers. Here, she talks TikTok ban, AI-generated content, and ...

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Cybercriminals are exploiting the booming interest in artificial intelligence (AI) tools to spread malware through fake ads on Facebook and LinkedIn, a new report has revealed.