Apple Search Ads is now Apple Ads and this is no small name change. It is the equivalent of the shift from Google AdWords to Google Ads years ago. Just like when Google expanded beyond search ...

Global toys market set to reach USD 196.3 billion by 2033, driven by a 6.2% CAGR amid rising demand for educational and ...

India shall reap the benefits of demographic dividend, is a prediction made by several organisations. However, extensive ...

Intel’s stock surged 6.4% after positive developments boosted investor confidence. Counterpoint Research revealed Intel grabbed 6.5% of the foundry market, ranking second behind TSMC. Samsung’s pivot ...

At APOS Bali, Gupta highlights JioStar’s $500 million investment in growing Indian sports and creating fan journeys across ...

Despite trailing the Nasdaq Composite over the past year, analysts maintain a moderately bullish outlook on Interpublic Group’s long-term prospects.

The Hospitality Awards have been honouring innovation and excellence in the hospitality industry for a quarter of a century ...

Ryan Campher, VML SA data lead asks while AI drives modern marketing, what happens when flawed inputs lead it astray?

Hospitality marketers discuss digital transformation, role of AI, authentic storytelling, personalisation, privacy and purpose-led marketing.

AppLovin's AI-powered platform and strong growth offer a potential 43.4% upside in mobile advertising. Read an analysis of ...

Newspapers, especially much-needed small community newspapers such as West Life, are dealing with a double financial whammy as federal and state agencies increase taxes and prices publishers must pay ...

With over 4 million influencers in the country and marketers now spending nearly 40% of digital ad budgets on influencer ...